Every jewelry website is different from one another; not because they sell different types of jewelry but because all of them have different vibes to them. I am sure you want the same vibe for your jewelry website so that your jewelry website has that spectacular effect on your viewers.
For that, you’ll have to get a jewelry e-commerce solutions platform which understands your jewelry brand perfectly. However, that is not always possible. You’ll have to go to different service providers for customizing the entire functioning and for the complete look of your website.
The question here arises that in this scenario, how will you know which add-ons are vital to your online jewelry website and which are not?
This is the reason which brings us to create a list on some of the crucial jewelry e-commerce solutions which will give that perfect get up you want for your jewelry website.
#1 Jewelry Photo Retouching
You have a jewelry website so naturally, your main concern will be displaying jewelry images for sales. Jewelry photo retouching is definitely one of the services you will need. Photo retouching brings out the best in every jewelry image that you want to showcase, by removing all the unnecessary dullness and flaws in your jewelry product image.
GemEye offers jewelry photo retouching services to the jewelers. Their team of experts removes all the flaws that have caused because of the jewelry photography and produces high-end jewelry product images without damaging the original luster of the jewelry piece.
You need to give that perfect look to your website before exposing it in the outer world. That also means to provide your website with a proper logo and branding it. For that you need graphics solutions, to create a unique logo for your company and banners and brochures for jewelry brand promotion, in a professional way.
#3 Content and SEO
Once your website is ready, you will need to express your jewelry brand and communicate to viewers and potential customers about what kind of jewelry you look forward to selling and how it will beautify your customers.
Content marketing is very essential for that. Content is the medium through which you connect with potential jewelry buyers and engage them into your site. Not only that, proper SEO has to be constructed along with the content so that your website ranking skyrockets in the search engine page and you get optimum organic traffic.
Content which is strong and search engine optimized has a very strong effect on digital marketing and jewelry brand promotion.
Check out the GemEye content marketing services to get jewelry- centric content with targeted SEO.
#4 Mobile-friendly Functions
When people started to remain more active on mobile phones, websites also went on optimizing themselves for mobile-responsive functions. That means you will have to get at least three different viewpoints for your jewelry website; one for laptop and PC users, one for tab users and most importantly for all those who operate your website via mobile phones.
Mobile optimization is one of the most important jewelry e-commerce solutions as it enhances user experience. Moreover, due to the popularity of mobile-friendly websites, Google policies aim to penalize those sites which are not developed for mobile-responsiveness.
#5 Marketplace Integration
What happens after a kingdom is built? It expands. Your online jewelry business is somewhat the same. After you build your website, you need to integrate a jewelry online store and expand your business on different e-commerce platforms.
You need personalized theme integration, catalogs, and a professional inventory management solution which will help you to sell jewelry online through popular e-commerce platforms like Amazon, eBay, Google Shop and many more.
GemEye helps you in selling jewelry via multiple marketplaces like Amazon, eBay; just put all your data in the GemEye system once and for all and choose your favorite marketplaces. GemEye will take care of the rest. Request for a free demo today!
Hope you now have a pretty good idea about what changes you need?
Get going with these jewelry e-commerce solutions without wasting any more time!
Read from our suggestive reading list to know more about online jewelry selling:
Website and Its Essentiality in Jewelry E-Commerce
4 Rewards of Jewelry E-Commerce for Jewelers
What You Can Benefit From Amazon as Your Marketplace
4 Marketplaces for Online Overseas Jewelry Selling
What Are The Benefits Of Selling Jewelry On Instagram?